proposal

 

GORDONYOUNGADDVALUEINITIALCO

PROPOSAL

PHYSICAL ADDRESS:    MOMBASA ROAD VISION PLAZA 2^nd FLOOR

                                                                             P.O BOX 67207  00200  NAIROBI

OFFICE       CELL      :     +254 (0)202346421

MOBILE    :      +254 (0)787425551

                        Email               :                      addvalueinitial@hotmail.com

                                                Site     :           gordonyoungaddvaluecenter.blogspot.com

VALUE FOR MONEY          QUALITY FOR MARKET SUSTAINABILITY

 EXECUTIVE SUMMARY

      Gordon young add value initial it is a company formed in 2010 Jan by five people who had a wealth of experience in baking industry ,right from bakery set up, production management auditing purchasing and supplies of baking equipments and training.

       It was established as an emergency company, as an intervention to both consumer and producers as a way of protecting both the producer and consumer from unhealthy products and unhealthy competition and sub-standard products in the market and it was dully registered under the ministry of trade and industrialization.

       Objectives of add value initials is consistency in quality for sustainability in market, through new ideas and staff trainings, goal of add value initials is to restore confidence on investors  through simple cost reduction methods of production.

        Add value initial has a five member board who`s experience and knowledge in wheat industry has been a success.

Introduction 

       According to the world authoritative health organization suggest that life expectancy has reduced from 71 years to 45 years reason being use of outdated ingredients and recipes that has been found to promote some diseases.

       Aligning this in this information to our situation in Kenya still close to 75% of industries use outdated recipes to maximize profit and forget healthy issues. It`s against this back ground that the bureau of standards has put up a stun measure to eliminate such products in the market.

        It is their for against this back ground that add value initial was founded  in 2009 and registered in Jan 2010 as an emergency program to help food companies/bakeries from going concern as a result of inflation and protection of infant industries from unhealthy competitors’.

 problem statement.

          Situation here is worse and more so in bread pastry and confectionary production industries. As most companies are producing  due to larger availability of market in Kenya for instant small companies sell their products same prize with the once established leading to products being returned to the production premises this leads to lose in terms of brand name in the market as the returned brand are now sold to the streets at a throw away prize, another loss is experienced workers are forced to leave the company as a result of returns / damages reductions.

          Food for thought should be how my /our products should be sustained in the market.

Aims of add value initial.

Ø  Shall strive to improve on quality.

Ø  Shall strive to inform clients on new methodology of production.

Ø  Shall strive to protect infant industries through sustainable quality consistency,

Ø  Shall train and even manage for a while where need be.

Ø  Shall strive to eliminate damages/returns.

Ø  Shall train on stock taking/auditing and introduce cash flow monitoring tools.

Lessons learnt

        While implementing food related activities a lot of research ought to be done, reason being they are perishable and health issues should be put first.

Another concern is trainings of stake holders should be a priority as junior staffs need to be motivated through trainings as a slight mistake can cause the whole company to incur huge loss, and even the company can be closed by the government.

Add value initial activities   

Ø  Research on marketing trends.

Ø  Setting up of new plant.

Ø  Quality branding and rebranding.

Ø  Stock taking and auditing.

Ø  Management of a bakery plant.

Ø  Staff training.

          Add value initial objectives 

Ø  Lay foundation for market sustainability.

Ø  Elimination of deductions through damages and returns elimination.

Ø  Use of health friendly ingredients/recipe.

Ø  Format recordings and calculate the yield per any quantity of flour used.

          Target

Ø  Those already in wheat production industries.

Ø  Those planning to invest in wheat products.

        Work evaluation

Ø  Records will show damages and returns reducing.

Ø  Damages will reduce and this will be reflected by the reduction in employee’s deductions.

Ø  Sales and marketing representatives will be interviewed on sales increase or reductions and customer’s views will be heard through market representatives.

Ø  Yield improvement will be noticed as best practices will be put in place through laid down procedures.

Ø  Cost will be reduced especially on polypacks as there will be no returns and less time will be taken handling damages as damages will have reduced by a great margin.

Ø  Staff attitude towards work will have charged as less time will be spent on supervision, this will eliminate some supervisors as there will be no close supervision.

                                  LOGICAL FRAMEWORK MATRIX

SUMMARY  OBJECTIVE/ ACTIVITIES	INTERVENTION LOGIC	OBJECTIVE VARIFIABLE INDICATION	MEANS OF VARIFICATION	ASSUMPTION
OVERALL OBJECTIVES
markets sustainability	Use of appropriate methodologies arriving in desired quality	Use of our practical knowledge combination of experience to execute our work	Research and practical in implementation to achieve desired outcome	Your bargaining power remains constant in the market.
Value for money	Use of appropriate simple methods  without incurring  extra cost to achieving best result	Use of the tools and equipments you have to improve your services	Experience both theory and practical’s in cooperated to achieving the best result	The quality of the product and it`s value is retained
Waste elimination and cost cutting	Use of wealth experience in eliminating damage and returns	Practical elimination is done by experienced add value staff	Damages/ returns reduction is noticed day after day	Income improves as a result of few returns and zero damages
Staff training	Use of experienced staff of add value to conduct training both theory and practical`s	Employees/ staff attitude towards work improves	Waste reduces and production  increases/sales	Constant good yield is achieved

         

QUATATION   (FOR PRODUCTION OF 15 BAGS AND ABOVE

QUALITY MANAGEMENT                                                7DAYS WORK

Texture                                   No of persons            Accommodation        No of Days      Ksh.

Colour                                     4                                     5, 000 a day                   7                      140,000

Crust                                        4                                              5,000  a day                            7                       140,000

Cycletime                                4                                  Air ticket                     1                       80,000

Moisture                                                                                 20,000

Oven temperature                                                           Contract fee/charge                               1,003,300

Shape                                                                                 Total                                                      1,363,300

Change of recipe

Branding/rebranding

Yield setting

Expiry

CASH FLOW MANAGEMENT AND CONTROL

Recording                                4DAYS WORK

Transaction                              3PERSONS

Yield                                         Accommodation         –          5,000 per day              3x4x5000    = 60,000

Stock analysis             Field charges               -           5,000 per day              3x4x5000   = 60,000

Banking                       Airticket                      -           20,000 per person       3x20,000   =60,000

                                                Contract charge                                                                                        =351,000

Uncollected amount                                                               Total                                                  =531,100

Deductions

Products analysis

IOU Details

Cash in cash out

STOCKTAKING LOSS MANAGEMENT/DAMAGES CONTROL/RETURNS FRAUD MITIGATION

                                                           5 DAYS WORK

2PERSONNEL     2persons       5000/ Accomo.  5 days           =  50,000

                            2 persons     5,000/ field charges  5days    = 50,000

                            2 persons     20,000/ airticket  2                 =  40,000

                                                CONTRACT CHARGE               =   405,000

                                                                                                            =   545,000

STAFF TRAINING ON EFFECTIVE RESOURCE MANAGEMENT

TARGET GROUP

Supervisors

Managers

Foremen

It’s a 2 days training 1 day theory 1 day practical’s kshs= 300,000

managers

Product innovation manager
Quality assuarance manager
Stock/cash flow fraud mitigation manager
Effective supervision & management training manager

managers

Products innovation manager
Quality Assuarance manager
Stock/cash flow/fraud mitigation manager
Effective supervision & management training manager

quatation

 COMPANY NAME GORDONYOUNGADDVALUEINITIAL
TRADING NAME :ADDVALUE INITIALS
 ON-SITE BAKING CONSULTANCY AND SOLUTIONS

QUOTATION(FOR PRODUCTION OF 15 BAGS AND ABOVE

QUALITY MANAGEMENT 7 DAYS WORK

Texture,Co lour, Crust,Cycle time management,Moisture,Oven temperature, Shape, Change of recipe,Branding/re-branding ,Yield setting Expiry 
  No of persons Accommodation       No of Days   Ksh.

      4                    2,500 a day               14               140,000

      4                   2,500 a day                14               140,000

    4 Air ticket 20,000                                                 80,000

 CONTRACT CHARGE                                      1,003,300

 Total                                                                     1,363,300

CASH FLOW MANAGEMENT AND CONTROL

Recording, Transaction,Yield ,Stock analysis,Uncollected amount , Deductions,Products analysis,IOU Details,Cash in cash out,Banking
 4 DAYS WORK 3 PERSONS                                ksh.

Accommodation – 2,500 per day     3 x 8 x 2,500            =   60,000

 Field charges - 2,00 per day          3 x 8 x 2,500             =   60,000

 Air ticket - 20,000 per person        3 x 20,000                =   60,000

CONTRACT CHARGE                                                  = 351,100

  Total                                                                             = 531,100

RUNNING PRODUCTION STOCKTAKING, LOSS MANAGEMENT/DAMAGES CONTROL/RETURNS FRAUD MITIGATION AND THEFT ELIMINATION,INTRODUCTION OF TRACKING BALANCE BOOKS FOR MANAGERS AND SUPERVISORS

5 DAYS WORK

2 PERSONNEL 2 persons 2,500/ Accomo. 10 days     =  50,000

2 persons 2,500/ field charges                      10days      =   50,000

2 persons 20,000/ air ticket 2                                        =   40,000

CONTRACT CHARGE                                               = 405,000

Total                                                                              = 545,000

EFFECTIVE MANAGEMENT AND STAFF TRAINING

Target group managers,supervisors ,Subordinate [both theory and practicals] 
                                                 3 Days Work per group of 20 employees = 300,000 



MARKET RESEARCH / TREND AND STATISTIC
 3 DAYS WORK 3 PERSONS                                    ksh.

Accommodation – 5,000 per day           3 x 8 x 5000       = 120,000
 Field charges –     5,000 per day            3 x 8 x 5000       = 120,000
Air ticket - @20,000 per person            3 x 20,000          =   60,000

CONTRACT CHARGE                                                   = 250,100

  Total                                                                              = 450,100/=

It is a practical oriented company and 90 percent of the services are practicals done with people who have been in the field and understands what you need 


33 solutions to eliminating theft in production & 
33 solutions to achieving the best quality 

N/B 
 THIS ARE LOCAL CHARGES FOR OUTSIDE KENYA OUR QUOTATION IS SUBJECT FOR REVIEW,
ONCE AGREED ON OUR TERMS A CONTRACT FORM WILL BE SIGNED.

MANAGEMENT AND MARKETING SOLUTIONS

MANAGEMENT SOLUTIONS

• Effective bakery/wheatproducts plant setup,best positioning and designing of workplace for effective utilization of space available
• Effective and efficient raw materials supply ,tips on how effective raw materials should be ordered and delivered for effective production flow and continuity
• consistency quality production this is the backbone of production and marketing comtinuity,consistency in circletime road map to soft crust,compact slices,smooth texture e.t.c
• Effective and efficient products and production supervision,enhancing best practice of bad quality elimination,check sellby stickers,organise for effective production flow/dealing with expiry before date shown.
• Effective damage control and yield management,roadmap to achieving good yield and maintaining good yield
• Effective and efficient stock control and stock taking use of asingle cash flow mechanism to track all the transaction in a bakery
• Workforce planning and roles allocation for reduction of overhead cost by use of Germany technology of Kaizein.

 MARKETING SOLUTIONS

• Research on the trends,on how readily the product could be accepted in the market and what does the market dictate.
• Research on taste and prefference,what realy do the market go by and respond to.
• Research on brand,what are the brands on the market and what do they lack (weaknes)
• research on the gaps in the market precisely what additives can be adjusted to capture the market requiments.
• Research on compititors ,data collection on the gaps/ weakness of your compititors

COMPANY PROFILE

GORDON YOUNG ADDVALUE

INITIAL CO.

COMPANY 

PROFILE

PHYSICAL ADDRESS

LOCATION : NAIROBI, KENYA

OFFICES

MOMBASA ROAD NAIROBI

VISION PLAZA 2^ND FLOOR

POSTAL MAIL ADDRESS

P.O. BOX 67207-00100, GPO, NAIROBI.

E-MAIL ADDRESS

infoadvalueinitial@gmail.com

addvalueinitial@hotmail.com

CELLPHONE NUMBER

+254 02023 46421

+254 0733,543,844

EXECUTIVE SUMMARY

Gordon young addvalue initial co. started way back in 2009 and was dully registered on January 2010. Its offices are located along Mombasa road Nairobi Kenya on Vision Plaza 2^nd Floor.

It is run by a well organized management board of five members which is headed by a chairman who happens to be the sole director of the company.

Gordon young add value initial company was formed as an emergency centre to both the wheat products companies and their customers as a counter measure in protecting the customers from substandard products due to economic recession which affected almost the whole world, leading to high cost of operations overhead cost.

The core objective customers protection against substandard goods and services and the company efficiently and effectively resource allocation to planned activities to achieve set goals and objectives maximally.

Add value mission is consistency improvement and updating our client on new modalities of business sustainability and containing market pressure by unhealthy competitors, grand vision is to be a leading business organization where clients call in for services at a friendly cost.

INTRODUCTION

Gordon young add value initial co. was formed as a business entity with a core objective of making profit through rendering services and thus registered through the Ministry of Trade and Industrialization.

The idea of Gordon young add value initial co was born after personally saw how both the manufacturers and the customers were straining to avoid going concern and thus producing bad quality to customers as a result of poor management policy due to lack of experience. Having in possession of the required both academics and experience and having been denied opportunity to show my prowess on that field I registered on Jan 2011 as a platform to prove that I was worth.

The idea is a challenge to the government and the clients as individuals have great ideas that if given chance to implement it can create jobs and taxes to the government, the idea is great to both the client as it protects the production overhead cost through effective and efficient resource utilization and customer friendly through standards quality.

Gordonyoung addvalue initial co. idea it relates much to place where we were residing as most of us felt that the goods/ products reaching us were sub- standard and when we did a research we found out it was affecting the whole Nation, we were three where we had idea of negotiating a company but two left for further studies in Europe.

BACKGROUND (SITUATION ANALYSIS)

As a result of economic recession (hardship) both the production units (company) and the customers really suffered a lot as the company’s were really struggling not to go concern this producing sub standard products to minimize over head cost of production leading to dumping of sub-standard products to customers for example effective management of quality and reduction of damages introduction of cash flows and running production stock taking and auditing etc.

Our objectives therefore were:-

General objectives

• To provide ideas on market sustainability through consistency in quality / branding and rebranding.
• To track loss through introduction of cash flow and running production stock taking
• Continual improvement services and cost effectiveness.
• Training staff and staff motivation on production target planning and effective resources utilization.
• Modernize your business set up to achieve a maximum target and minimum profit etc

Specific objective:-

• Seeing resources are allocated efficiently and effectively in an organization towards activities to achieve set goals and objectives through proper planning, coordinating, controlling and organizing.

COMPANY’S MISSION STATEMENT

Consistency improvement and updating our client on the new modalities of business sustainability and containing market pressure from unhealthy competitors.

COMPANY’S VISION

To be leading business organization where clients call in for service at a friendly cost.

ACTIVITIES

• We have set up a friendly culture for you.
• Conducting a baseline survey on your problems
• Junior staff training and subordinator staff etc.
• Set up a training centre for effective management on wheat products.

ACHIEVEMENT

COMPANY’S PROFILE SWOT ANALYSIS

STRENGTHS	We being able to be allowed by the government to registered companies Having all ideas that our clients may need both experience and academics. After our work we can give you our management team for sometime. Having been recognized by busy companies and give work by those companies.
WEAKNESS	Neighboring countries policies instance from one country to another. Language barriers e.g. some states are French nation.
OPPORTUNITIES	Having demonstrated our skills on companies, we have worked. Put up a training center for our clients Good use of our experiences and academics during our field work that we have conducted.
THREATS	Big companies not wanting us to work for small companies they want to monopolize market some quality material are not found in other countries for best quality.

GORDONYOUNG INSTITUTIONAL CAPACITY

It has a strong Board of Management of five personalities.

NAME	ROLE IN THE COMPANY	PREVIOUS EXPERIENCES IN SIMILAR WORK
Geoffrey Okello	Field operations and quality survey technical director	Worked with reputable firms & is a research oriented & believes in practicals.
Eric Sabwa	Marketing/statistician&strategist /branding/re branding	had good times with the best bread /wheat products producing companies
Laban Kinyanjui	Finance and auditing section	experience in all frauds gap in wheat producing campanies.
Emmaculate Awour	Effective management officer	Worked with the government institute of effective planning & management management.
Dinah Stella	Customer care & after sales officer	Worked with  anumber of private companies in Kenya  previously.

CONCLUSION

Our motto being honesty and joy of our clients is our strength, we therefore cannot wait to sell our services to your company so that you can self screen your company see where there is weakness and reach us to show our prowess, on the field we believe in practical and our bulk is practical. We look forward on working with your company to achieving yourself goals.